FishHawk Ranch Sold HomeSelling Your Home

Selling your FishHawk Ranch or Tampa Bay area home can be an intimidating and certainly an emotional process. That said my number one priority is you! In making you my priority I will listen and understand your goals in selling your home. Ultimately your goals will be the framework to how we go about marketing and selling your home.

Below are some important steps in the selling your home with me process.

Seller Consultation

Real estate is not a business of homes it is a business of people. Too often that is forgotten in this industry. My promise to you is I will not forget that and my top priority is you and I will do everything in my power to meet and exceed your goals and needs. One of the first items I will ask from you is to fill out a Seller Profile form for me. No, it’s not because I want to waste your time. It is more like going to the doctor and filling out a patient form while sitting in the waiting room. This form gives the doctor some very important information about your medical history and why you are visiting the office. The same holds true here. Every seller is different and has different goals, the Seller Profile is an efficient tool for me to get a great understanding of your needs and goals.


Pricing your home is one of the most critical factors in getting your home sold for top dollar! The most common mistake that causes sellers to get less money than they hoped for is overpricing the home to start with. Listings reach the greatest number of potential buyers right after they are listed for sale. If a home is dismissed as being overpriced early on, it can result in multiple price reductions later.

I personally analyze and determine home values in FishHawk every day. As your FishHawk real estate market expert, I will help you determine what price your home is likely to sell for and more importantly the exact price to strategically list your home so it sells for the highest possible price within your predetermined time frame.

Marketing Campaign

We only have one chance to make a first impression with any potential buyer. I have a written, step by step 8 week marketing campaign that I follow. The campaign is designed so buyer’s are able to find your home everywhere and just as important find it with the right information.

The campaign includes pre-launch activities that are designed to seed the marketplace and position your property for the best possible impression right from the start.

Launch activities build on the pre-launch phase by announcing your property using a combination of online and offline channels.

Throughout the campaign cycle I will be analyzing the effectiveness of the campaign and make any modifications as needed.

This campaign has been well tested and is amazing in getting your property seen by every potential buyer for your home. During our listing appointment and interview I will go through the campaign step by step with you.

Unparalleled Internet Presence and Social Media Exposure

Over 90% of home buyers are actively using the Internet to search for homes. These home buyers use a variety of real estate websites to search for and find homes. I ensure that your home will be there to greet each and every one of them. Your home will be aggressively marketed not only locally, but on a global scale.  Your home will be placed on the most prominent real estate websites in the industry like, Trulia, and Zillow. Additionally, your home will be placed on over 350 more of the real estate industries top websites. Need more? Your home will get special care and attention on the top viewed FishHawk Ranch real estate website (I will give you a clue, you are on it now), my FishHawk Realtor Twitter page with over 7300 followers, my FishHawk Ranch Real Estate Facebook Page, YouTube Channel, Pinterest, Google Plus. Combined, all of these sites attract over 1,600,000 potential home buyers each and every day!

I think a lot of people underestimate the power and reach of the Internet. Here is an example of one of the properties I marketed online. Please look at the number of people that saw this property.

example of an online marketed property

14,488 people saw this property, that really is amazing. I guarantee you that a local newspaper ad could never reach that many potential buyers! The Internet has some other very powerful advantages that a newspaper ad does not. It is immediate. Placing ad in the newspaper has deadlines and a waiting period before the ad shows up. Potentially you may have to wait 30 days for your ad to be in the local newspaper. It is editable. If you have a price change or status change on your home it can be updated on the Internet. One of the most powerful of aspects of online marketing is that posts can be shared creating a sometimes viral real estate listing. A newspaper reaches only the person that is reading it at that specific time. I am not knocking newspaper ads. They do sometimes have their time and place.

The illustration below shows you a small sampling of some of the real estate and social media websites where your listing will be seen.

FishHawk Ranch Real Estate Sellers

So, where will your listing be seen? Simply, everywhere! There is no other FishHawk area REALTOR® that offers the same level of real estate marketing and property exposure that I provide to ALL of my sellers!

Visually Stand Out From The Crowd

If you are looking to sell your home for the highest possible price only the best will do! Professional photography is essential to a successful home sale. I include professional real estate photography with every listing, as part of my listing fee. I hire only the best to produce the highest quality video tours, photographs and the new state-of-art 3D interactive home walk through. It is really a great tool for out of the area buyers.

  • Photos – The photos of the home tell a story and in today’s online visual society only the highest quality, large, beautiful pictures will get a potential buyers attention!
  • Video – High quality video is going to be the next big revolution in real estate. YouTube is now the third most visited Internet website after Google and Facebook and its presence is growing every day. Video if done correctly can create an environment where a potential buyer thousands of miles away can get the experience and feel of actually viewing your home.
  • 3D Interactive Home Walk Through – Have you seen a 3D interactive tour yet? This is really amazing technology. Out of area buyers can do a full walk through of your home with actually being here. Please click the link to check out this example of a Video Tour, High Quality Photos and 3D Walk Through.

Below are a few of my other professional property videos.

 Local Knowledge

I am a proud longtime FishHawk Ranch resident and full-time FishHawk area REALTOR®. Being a longtime resident I know the local FishHawk area very well. Understanding the local neighborhoods, schools, amenities, events and activities allows me to highlight local aspects of your home and effectively market and expose your home to the most qualified buyers.

When I list and sell your home you will be represented by someone who is passionate about FishHawk and understands why people love to live here. If you look around this website I hope you will find that I am a local FishHawk Ranch Real Estate expert. Selling FishHawk area homes is my specialty and I will use this local knowledge to get your home sold, for the absolute best possible price, in the shortest amount of time!

Experience and Expertise

I’ve been involved in the real estate industry since the 1980’s. Originally from New Jersey, I was partners in a real estate investment company called Real Investors. We bought, sold and built investment properties. I learned a lot about the real estate market, investing, home renovations and ugh, 18% interest rates! It was a great experience and still drives my passion for real estate today.

I really don’t want to seem like I am bragging because that is not my style. Trust me, I’d rather be talking about your home than about me! Here is a screen shot from my Trulia page. Notice the 110 recent sold homes? They are close but completely up to date. Since 2013 I have closed over 125 sides worth over $25,000,000. Why do I bring this up? Because experience really matters when selling something as important as your home!

Jeffrey Gould Realtor on Trulia


This is important! Whether you hire me to sell your home or hire another agent to sell your home. Please do not let anyone that lists your home put a combination lockbox on your home to secure it. Insist on the latest Supra iBox technology that can only be accessed using an electronic key coded to that agent. When using the Supra lockbox the listing agent can see exactly who and at what times the lockbox is accessed. With a combination lockbox the potential buyer can simply look over the agent’s shoulder and get the combination code. After everyone leaves they use that code to go back to the house and break in. Please protect yourself, your family and your assets, insist on a Supra lockbox. They are not cheap but I use one on every listing. Your safety is too important not to use one!

I Would Like To Apply!

If you are thinking about selling your FishHawk area home or any home in the Tampa Bay area, I would like to apply for the job of selling your home. So please do me a favor and allow me about an hour of your time. I would appreciate the opportunity to interview for the job of getting your home sold!

Please contact me today or as always feel free to text or call me at (813) 421-3007. I am looking forward to hearing from you!

Contact Me

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